As Reed Turkey, we are looking for a "Product Manager" with below requirements for our client operating in FMCG sector.
Qualifications
- Bachelor's degree required
- Min. 4 years of experience in marketing/customer management
- Commercial awareness as well as great conceptual thinking and very strong analytical skills to work out a systematic mapping of potential opportunities
- Ability to motivate and influence internal and external parties
- Ability to leverage research results into actionable marketing and business building initiatives
- Passion for creative thinking that leads to innovation
- Experience working with cross-functional teams and key stakeholders
- Problem solving skills
- Great written, verbal communication skills in English & Turkish
- Ability to work under pressure and meet tight deadlines
Requirements
- Lead relationship with key customers
- Leverage the full marketing mix to grow market share, volume, profitability
- Track brand and project performance through data analysis by converting KPI’s and findings into specific insights and actions that add value to the business
- Understand the customer & shopper needs, and create long and short term strategical business plan through regular performance analysis
- Conduct all in-store/shopper communications including production, distribution, preparation and POP design for the specific campaigns
- Prepare reports / presentations as needed (e.g. monthly performance reports)
- Proactively identify issues and provide recommendations as appropriate
- Manage program budgets (DME) and timelines to drive flawless execution of the plan, hitting all system milestones on time and within budget
- Create and/or implement marketing programs according to target consumers and execute the programs by collaborating with sales teams and customers
